Back in post-WWII America, The only decaffeinated brand of coffee tried to make regular coffee look like PURE EVIL .
The Coffee Killer is INSIDE THE HOUSE.
Copy: WHEN THE CLOCK IS TICKING away the night — and you can't get to sleep — your nerves make you jump at every sound. You find yourself thinking things that would never occur to you in daylight...
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The illustrations were wonderfully scary.
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'Get a cat' they said, 'it'll relax you' they said.
Image from a 1948 Sanka ad.
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Here, Coffee gets compared to Alcohol.
BOY HAS A PILLOW TIED TO HIS ASS — THAT'S HOW HARD HIS HEPPED UP POP BEAT HIM.
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