If it’s Monday, Don Draper has a hash hangover, and it’s time for Mad Men Sexist Ads of the Week.
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In 1968, at almost the exact moment Don Draper grabbed a nipple and smoked hash for the first time during last night's trippy Mad Men episode, Philip Morris introduced Virginia Slims, the first cigarette in history made for women.
Chicago ad agency Leo Burnett produced the first ads, which featured a women's lib strategy and the now classic tagline. The copy was pretty humorous, and quite revolutionary for the time.
TV spot from 1969.
The second wave of the campaign hammered away at the male-dominated world.
Image may be NSFW.
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